Sali Li


Qualifications: Ph.D University of Utah, Salt Lake City, UT International Business & Strategic Management   Master’s degree University of Kentucky Lexington, KY  Diplomacy and International Commerce  Bachelor’s degree Dalian Maritime University, Dalian Liaoning, P. R. China  Laws in Maritime  


Sali Li is an Associate Professor at the Sonoco International Business Department at the Darla Moore School of Business. He teaches global strategic management and negotiation in the IB undergraduate, MIB, IMBA, and EMBA programs. Professor Li’s primary research interests cover multinational strategy, revisiting the resource based view, and international entrepreneurship, with particular focus on emerging economies. Dr. Li’s research has been published in top tier academic journals, including the Academy of Management Review, Strategic Management Journal, Journal of International Business Studies, and Journal of Management

Areas of Expertise


Research Interest


Chen, R., Cui, L., Li, S. & Rolfe, R. 2016. Acquisition or greenfield entry into Africa? Responding to developmental dynamics in an emerging continent. Accepted at Global Strategy Journal.  

Jia, L., Li, S., Tallman, S., & Zheng, Y. 2016. Agglomeration and inter-firm competition and cooperation: A study of Chinese township clusters. Accepted at Global Strategy Journal.  

Bailey, N. & Li, S. 2015. Cross-national distance and FDI: The moderating role of consumer demand. forthcoming at Journal of International Management.  

Almeida, P., Phene, A., & Li, S. 2013. The influence of ethnic community knowledge on Indian inventor innovativeness. Organization Science, 26: 198–217.  

Xia, J., Jiang, M., Li, S., & Aulakh, P. 2013 Practice standardization in cross-border activities of multinational corporations: A resource dependence perspective. Management International Review, 54: 707-734.    

Priem, R., Butler, J., & Li, S. 2013. Toward reimagining strategy research: Retrospection and prospection on the 2011 AMR decade award article. Academy of Management Review, 38:4 471-489.

Aulakh, P., Jiang, M., & Li, S. 2013. The dilemma of exclusive rights in international licensing: Balancing adverse selection and moral hazards. Journal of International Business Studies, 44: 699-718. 

Tong, T. & Li, S. 2013. The assignment of call option rights between partners in international joint ventures. Strategic Management Journal, 34: 1232-1242.   

Hou, W., Li, S., & Priem, R. 2013. Do CEOs matter? A study of equity ownership in international joint ventures. Journal of International Management, 19: 138-151. 

Wu, J., Li, S., & Li, Z. 2013. The contingent value of CEO political connections:  A study on IPO performance in China. Asia Pacific Journal of Management, 30: 1087-1114.   

Xia, J. & Li, S. 2013. The divestiture of acquired subunits: A resource dependence approach. Strategic Management Journal, 34:131-148.   

Priem, R., Li, S., & Carr, J. 2012. Insights and new directions from demand side approaches to strategy, innovation and entrepreneurship research. Journal of Management, special review issue, 38: 346-374.  

Jiang, C., Yang, Q., Li, S., & Wang, Y. 2011. How intangible resources matter for firm performance in emerging economies? An investigation of geographic agglomeration effect in China. Journal of International Management, 17: 291-302.   

Li, S. & Tallman, S. 2011. MNC strategies, exogenous shocks, and performance outcomes. Strategic Management Journal, 32: 1119–1127.  

Priem, R., Walters, B., Li, S. 2011. Decisions, decisions!  How judgment policy studies can integrate macro and micro domains in management research. Journal of Management special issue on Walking New Avenues in Management Research Methods and Theories: Bridging Micro and Macro Domains, 37: 553-580.    

Madhok, A., Li, S., & Priem, R. 2010. The resource-based view revisited: Comparative firm advantage, willingness-based isolating mechanisms and competitive heterogeneity. European Management Review, 7: 91–100.     

Li, S., Schulze, B., Li, Z. 2009. Plunging into the sea, again? A study of serial entrepreneurship in China. Asia Pacific Journal of Management, 4: 667-680.    

Ferreira, M., Li, S., Lopes, M. & Serra, F. 2007. Cross-border acquisitions of foreign firms in Portugal and of Portuguese firms abroad: Exploration and exploitation through acquisitions. Global Economics and Management Review, 7: 125-147.   

Li, S., Madhok, A., Plaschka, G., & Verma, R. 2006. Supplier switching inertia and competitive asymmetry: A demand side perspective. Decision Sciences, 37: 547-576.   

Li, S. & Tallman, S. 2006. The effects of knowledge strategy and international diversity on MNEs’ performance after the shock of Sep 11th attacks. Academy of Management Best Paper Proceedings, IM: M1-6.  

Li, S., Tallman, S., & Ferreira, M. 2005. Developing the eclectic paradigm as a model of global strategy: An application to the impact of the Sep 11 terrorist attacks on MNE performance levels. Journal of International Management, 11: 479-496.   

Li, S., Zheng, X., & Wang, Y. 2016. The customer is King: A demand side perspective of strategic management. Forthcoming. Quarterly Journal of Management.    

Li, S. & Lu, J. Beyond the boundary of user thinking. Harvard Business Review (Chinese edition), 2016 Aug.   

Li, S. & Lu, J. 0 to Z: Examining firm life cycle from a user perspective. CEIBS Business Review, 2016 Jul.   

Li, S. & Lu, J. Voi-lue: A user based strategy in sharing economy. Tsinghua Business Review May.   

Li, S. 2001. The development of Chinese logistics in the new economy. Commerce Research, 5: 147-149.   

  • Strategy 
  • Global Strategy/International Business 
  • Cross-cultural Management and *Negotiation  
  • Strategic Negotiation 
  • Study abroad-China 
  • Negotiations for Decision Making

MBA Spring 2009 

MBA Spring 2011 

Undergraduate Spring 2013 

University of Wisconsin-Milwaukee 

Gold Star Teacher Award (student rated 


David Eccles School of Business, University of Utah 

Doctoral Student Teaching Excellence Award 


University of Utah 

Doctoral Student Teaching Award of Management Department  

Scholarship of University of Kentucky   

Graduate Assistant 

University of Kentucky      

International Affairs Scholarship  

Maritime University  

Gifted Student of Dalian 

Dalian Maritime University  

Academic Excellence Scholarship  

Spring  -2008 

Fall -2011 

Center of International Education, University of Wisconsin-Milwaukee  

Undergraduate Overseas Research Award Selection Committee 

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