Position Title: Communication Coordinator
Department: Communication & Marketing
Reports To: Director of Communication & Marketing
Position Overview
The Communication Coordinator supports the promotion of SMU’s academic programs and initiatives by ensuring the accuracy, consistency, and visibility of content across various communication channels. This role contributes to the execution of integrated campaigns and works closely with internal teams to maintain SMU’s brand standards and institutional voice.
The ideal candidate is a proactive communicator with strong coordination and writing skills, eager to contribute to impactful campaigns and content strategies within a dynamic academic environment.
Key Responsibilities
1. Content Development and Coordination
- Collaborate with academic teams to gather, verify, and update information related to SMU programs and activities.
- Support the creation and adaptation of promotional materials such as flyers, website content, and social media posts.
- Ensure content accuracy, coherence, and alignment with institutional messaging.
2. Catalogue and Documentation Support
- Assist in maintaining academic catalogues and program documentation.
- Ensure consistency of language, tone, and format across all communication materials.
3. Digital Platform Management
- Contribute to updating and maintaining content across SMU’s website, CRM, and social media platforms in collaboration with digital teams.
- Support the optimization of digital assets for visibility, accessibility, and user engagement.
4. Campaign Support and Execution
- Participate in the development and implementation of targeted campaigns aimed at prospective students, parents, and institutional partners.
- Provide input on visuals, copy, and messaging to ensure consistency with SMU’s communication standards.
5. Team Collaboration and Reporting
- Coordinate daily activities with the Social Media Manager, Event Coordinator, and Data Specialist to ensure coherent campaign execution.
- Assist in tracking performance metrics and preparing regular communication reports.
6. Brand Consistency and Updates
- Ensure all communication materials reflect SMU’s tone, identity, and strategic objectives.
- Monitor academic and accreditation updates to anticipate necessary content revisions.
Profile and Qualifications
- Bachelor’s degree in Communication, Marketing, Media Studies, or a related field.
- 2–3 years of experience in communication, marketing, or content coordination (experience in higher education is an asset).
- Strong writing, editing, and organizational skills.
- Familiarity with digital platforms, CRM systems, and content management tools.
- Bilingual proficiency in French and English (Arabic is an asset).
- Attention to detail, creativity, and ability to work collaboratively within a team.
To apply, please send your CV and cover letter to hr.development@smu.tn
